As social media and streaming platforms continue to gain in popularity, advertising budgets continue to turn toward digital media. As such, brands often overlook radio advertising. But radio advertising still maintains massive audience reach, engaging populations in ways digital advertising cannot. In this blog, we’ll explore these two channels and demystify why radio should still...
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Summary Welcome to the second chapter of our AI in public safety series. In this blog, we are addressing: The role of AI in policing reform and four Veritone tools that help increase transparency Enhancing community engagement with improved online presence and conversational interfaces Ethical and moral considerations that need to be taken into account...
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Radio has long been able to reach a broad audience and capture their attention through sound alone, standing out amongst other mediums that carry more distractions. However, with the rise of digital marketing, many advertisers question the effectiveness and impact of radio advertising. That’s why measuring radio effectiveness and impact with modern tools is essential...
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Summary: Advancements in cloud computing and enhanced processing power have made artificial intelligence (AI) more accessible, revolutionizing business operations, improving efficiency, and fostering innovation across various sectors supporting their digital modernization initiatives. Organizations effectively utilize AI in customer service through chatbots, cybersecurity with real-time threat detection, relationship management via customer data analysis, digital personal assistants,...
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Radio stations need new ways to attract and engage listeners. This is critical in competing with other stations for advertising dollars. It’s not enough to simply broadcast content. Stations must now find ways to build a stronger bond with their audiences across channels. In this article, we will cover: How to understand your listeners Ways...
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Radio advertising has been a staple marketing channel that has been around for almost a century. But as digital media such as social media, websites, and streaming audio take up more and more ad dollars, radio has struggled to prove it offers advertisers the same return on investment (ROI). Although radio still reaches most of...
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In the rapidly evolving media landscape, the integration of artificial intelligence (AI) is transforming how content is managed, created, and monetized. However, to fully leverage the power of AI, media companies must first gain mastery over their data. This involves harmonizing and managing vast amounts of information to deploy AI solutions in the cloud successfully. ...
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Artificial intelligence (AI) in law enforcement technologies will become crucial to help investigators fight crime. From combating human trafficking and crime across jurisdictions to finding missing persons and criminals faster, the fundamental challenge that investigators face is finding an individual or individuals across hundreds of hours of video footage. In a recent interview with Fox...
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The surge in interest surrounding generative AI has sparked the formation of AI task forces across various sectors. Contrary to fears of AI replacing human labor, McKinsey views generative AI as an empowering tool for the workforce. Their recent forecast suggests that by 2030, generative AI could inject trillions into the global economy by automating...
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The landscape of human resources is rapidly changing with the incorporation of artificial intelligence (AI) technologies. AI-driven solutions transform HR processes, leading to increased efficiency, reduced biases, and better decision-making. This article will explore how AI is revolutionizing HR practices, including: AI-driven Candidate Sourcing in HR AI for Workforce Planning and Management AI-enabled HR Analytics ...
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